One great technique can be link building. Quality backlinks can give you immense traffic. This can affect your site ranking greatly. One simple way is submitting your link to high PR directories.
A directory is a website that keeps a catalog of the classified listing of links. People can locate informative links to relevant websites for any required category.
These directories can be great tools for link building and branding of the website. You can get inbound and one-way links from these sources. One-way link is really hard to achieve for any blogger.
Directory Submission’ is a search engine optimization strategy for any website. It is a process of listing your website with its URL and a well-written description clubbed with keywords under an appropriate category.
This is one fine way to generate a quality backlink. Some of the directories are well ranked so you have chances of additional exposure in SERP.
In earlier times, directory submission was the prioritized strategy for getting higher ranks in search engine result pages. But for now, this is no longer a regular practice. But directories still hold their importance. Your page rank can be affected in SERP.
Now, You might think how can a directory be a reliable source.
When you submit a link to a directory, Human editor checks the relevancy and uniqueness. After a thorough scrutiny, your link gets approved. It shows the credibility of the website. Hence, Search engines consider the website listed in the directories.
Directory submissions send you relevant traffic:
It allows people to discover right link under the right category. Anyone searching for any type of product or services tends to search it on SERP. The directories with higher PR shows up. If your link is listed there under the same category you have chances to show up. Relevant traffic means increased sale, more conversion, and low bounce rates.
Directory submissions give you quality one-way links:
Web directories are number one source of the one-way inbound link. Web directories, unlike guest bloggers, do not expect backlinks.
Directory submissions are free:
Mostly the directories welcome links for free. There are only few that charge a pay for links. So, traffic increase without paying is a good deal.
Directory submissions helps in permanent listings:
This is a great method to list your website permanently in directories which may list their listings in other websites of higher value.
Directory submissions results in faster search engine indexing:
The web crawlers crawl every newly updated or added link. They start crawling web directories on first. If the link of your website is one premium directories. You have chances of getting it indexed quickly.
Also, When a new search engine is launched, it tends to begin crawling the web directories on first hand to capture the database of all valid links. You don’t need to place your link on every search engine. Directory submissions serve your purpose here.
Directory submissions allow the anchor text of your choice:
When you submit website URL you are asked to enter the site title other than URL. This site title contains a keyword. This creates and anchor text. So, now you have an anchor text of your choice which acts as a catalyst in SEO process.
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